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The Conservatives have pledged to give 30 towns across the UK £20m each in an expansion of its levelling-up policy, if the party is re-elected.
Areas including Tamworth, Halifax, Newtown and Perth would benefit from the funding, with local people deciding how it would be used.
But Labour branded the levelling-up pledge a “phoney gimmick” that had failed to deliver economic growth.
The party said the policy was “another reckless unfunded spending commitment”.
The Liberal Democrats said the Tories had failed to deliver on their levelling up promises and the policy had “pitted councils against each other and left them begging for scraps”.
The Scottish National Party said the Tory approach had not delivered “a grain of investment in our communities”.
The promised funding would take the total number of towns on the programme to more than 100.
Prime Minister Rishi Sunak said the funding could go towards things like reviving high streets and growing local economies.
Asked whether he was trying to buy votes, given more than half of the areas had Tory MPs, Mr Sunak said an “objective set of criteria” was used to select towns for funding, looking at economic opportunity, health and life expectancy.
In a day of campaigning which focused on levelling up and jobs, both the Tories and Labour unveiled their “battle buses”, which will travel the country in the run up to polling day on 4 July.
The prime minister started his weekend in Teesside, as part of a tour of north-east England, before visiting Redcar Racecourse and a beach in Blyth.
Meanwhile, Labour launched its bus – emblazoned with the party’s “change” slogan – in west London, with deputy leader Angela Rayner setting off on a 5,000-mile tour of battleground seats across the country.
Party leader Sir Keir Starmer also set out plans to reform the benefits system, which he hopes will help get two million more people back into work.
The party will aim to increase the employment rate from 75% to 80% if it wins power, partly by bringing together job centres and the careers service.
There would also be greater powers and more funding for mayors to develop localised schemes to improve employment in their areas.
There would be a particular focus on 18-to-21 year-olds, with help guaranteed to get them into work, training or apprenticeships.
The Conservatives said the plans were “waffle not welfare reform”.
It comes as the party seeks to move on from the row over Diane Abbott.
Speaking on the campaign trail, Ms Rayner dismissed claims she pushed Sir Keir into letting Ms Abbott run as a Labour candidate as “rubbish”.
Ms Rayner said on Thursday she saw “no reason” why Ms Abbott should not be allowed to stand for the party, leading the Tories to accuse Sir Keir of caving in to pressure from his deputy.
However, Ms Rayner told the Daily Mirror: “That is rubbish.
“We both value the contribution that Diane has made to Parliament. So I don’t see any difference. And I certainly don’t push Keir around.”
Ms Abbott was suspended from the party last April for saying Jewish, Irish and Traveller people do not face racism “all their lives”.
The former shadow home secretary apologised but was not readmitted to the party until this week.
William Turner is a seasoned U.K. correspondent with a deep understanding of domestic affairs. With a passion for British politics and culture, he provides insightful analysis and comprehensive coverage of events within the United Kingdom.